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0:00
Welcome to the Storiespire podcast.
0:02
I'm Mary R. Snyder. I am your host
0:05
and storytelling strategist. I'm
0:07
here with expert advice, actionable
0:09
tips, and frameworks to create
0:11
the stories that will inspire
0:14
hearts and minds because
0:17
stories change the world. Let's
0:19
get into it. Hey, before
0:21
we get started, I want to
0:23
remind you of something. Have
0:25
you said yes to my email,
0:28
my newsletter, the Story Spire News?
0:31
It is a weekly newsletter with
0:33
a link to one of the episodes,
0:36
the episode of the week, along with
0:38
a storytelling tip, maybe
0:40
something fun, a resource I found,
0:43
or an inspirational story just to brighten
0:45
up your email box. And you can
0:47
do that simply by going to storyspire.
0:50
com and clicking on
0:52
Join Mary. I'd love for you to join
0:54
me there. Stories.
0:57
Someone recently asked me, why
0:59
stories? And I thought, what better
1:02
way to start this new podcast
1:04
than talking about the power of stories?
1:08
So let's get into it. Stories.
1:12
We grow up with stories. It's
1:14
what makes things stick, it's
1:16
what makes us care, and it's what
1:18
makes us remember. We
1:21
learn through stories. We learn great
1:23
things and we learn some cautionary tales
1:25
and we're going to talk about both of
1:28
those today. Think about
1:30
this. Listen, my children,
1:32
and you shall hear of the Midnight
1:34
Ride of Paul Revere. On
1:37
the 18th of April in 75,
1:40
hardly a man now alive who remembers
1:42
this famous day and year.
1:45
It's the Midnight Ride of Paul Revere, written
1:48
by Longfellow, and it's a very
1:50
long poem, but you likely
1:52
read it, and you learned
1:55
that That Paul Revere warned
1:58
the people the British were
2:00
coming. He warned them, he told
2:02
them what to do, and he told them
2:04
to beware. It's how
2:07
the colonists
2:10
fought against the incoming British,
2:12
but we learned our history through a poem,
2:14
through a story. Written
2:17
by Longfellow. we learned stories
2:20
about the tortoise and the hare.
2:23
When I say that, what do you immediately
2:25
think? Slow and
2:27
steady wins the race. Don't
2:30
be overly confident like that darn
2:32
rabbit was. Because he thought,
2:34
you know what, I am super fast Mr.
2:36
Turtle, Mr. Tortoise, and
2:39
I'm just gonna take a nap because
2:41
you are so slow. And
2:44
he did. And
2:46
the tortoise didn't. The tortoise just
2:48
plotted along, and
2:50
he kept going, and he won
2:52
the race. So what we
2:54
learned in that story is
2:57
that just keep
2:59
going. Going, even when the other
3:01
guy looks like he's super fast or
3:03
super confident and then there were
3:05
those scary tales, you know, the ones
3:08
you said around a campfire
3:10
about the couple that was parking,
3:14
remember that, the couple that was parking
3:16
in a secluded spot and
3:19
they kept hearing a noise and
3:22
then there was a scratching and
3:25
she got really scared and they drove
3:27
off really fast The
3:29
guy was so upset,
3:32
he was like, we'll just go and
3:35
they make it home and she gets out of the car
3:39
and there is a hook hanging
3:41
on to the door
3:43
handle. This is back in the day when
3:45
you had handles, like you didn't just pull
3:47
them up, you had to actually put your
3:50
hand in and press the button. Connect
3:54
your story to their
3:56
heart, whether you
3:58
are telling a story of what you've overcome
4:02
and how you know this overcoming
4:05
is available to everyone, or
4:07
you're telling a story of
4:09
the work you're doing, maybe
4:12
it's work in South Africa
4:14
or whatever. At a local soup kitchen
4:18
and you're telling a story of
4:20
how a small donation made
4:23
a huge difference, how 5
4:26
can feed someone who's going
4:28
hungry today. Maybe you're telling
4:30
a story of something you've
4:32
walked through. Maybe
4:34
it's a story of a difficult time
4:37
and your heart is to encourage
4:40
the next person on that journey. Your
4:44
story will stick with them. There was
4:46
a newspaper,
4:48
the Chicago Tribune, and I
4:51
don't live in Chicago. I
4:53
don't, I've been to Chicago a handful
4:55
of times, but this has stuck
4:57
with me so much, and it is over
4:59
30 years ago this happened.
5:02
In 1992, over
5:04
57 children under
5:07
the age of 15 were murdered
5:10
in Chicago. They
5:12
were caught in the crossfire of
5:14
some violence, they were killed in a gang,
5:17
or they were murdered by the very
5:19
people who were supposed
5:21
to love them. And some
5:24
journalist at the Chicago Tribune said,
5:26
This isn't okay. And
5:30
the whole newspaper said, this
5:32
is not okay. We take
5:34
a stand against killing
5:37
our children. And
5:39
for 360 days
5:42
in 1993, They
5:45
said, we will feature
5:48
a child on the front
5:50
page and we will tell that
5:52
child's story. And
5:55
they did that 360
5:57
times. Now not everyone left
6:00
it. They
6:02
didn't want to read about murdered children.
6:05
It's not what you want to read in your newspaper every
6:08
single day of
6:11
the entire year. Did it affect their
6:13
numbers? I don't know. I don't
6:15
have those statistics. But
6:18
what I did. Is
6:20
it told stories, and
6:22
those stories stuck, and
6:25
those stories brought those children to life,
6:29
and those stories reminded people that
6:32
children are dying in our city,
6:35
and we're not okay with it. 360
6:40
days, and
6:42
then in 1994, they
6:45
started the saving our children
6:48
investigation, and
6:52
they investigated and talked about the
6:54
people who were making a difference. And
6:57
those stories stuck. I
7:00
don't know the whole outcome of what happened
7:02
with the killing our children and the saving our children.
7:05
I just know that
7:07
a young mama in a little town
7:09
in Alabama heard about that 31
7:12
years ago. And it stuck
7:15
in my heart that
7:18
they cared enough that
7:21
they would make their children the
7:23
main story every day. That's
7:27
the power of stories. Your
7:30
story and how you tell it, that
7:33
could stick with someone for 31
7:36
years, or maybe like
7:38
the story written by Longfellow, hundreds
7:41
of years. Stories
7:43
matter. They change our trajectory
7:46
of what we do. Scary
7:49
stories remind us to be safe.
7:51
Remember the one about the person that woke up without
7:53
a kidney? You haven't
7:56
heard that one? The story goes, and
7:58
everyone knows someone who knows someone
8:00
who knows someone that this happened to. This
8:04
person was out. They met
8:06
someone at a local
8:09
adult beverage establishment and
8:11
maybe it had a little bit too much to drink and
8:13
decided to go back to a hotel
8:16
with this person. Cautionary tale.
8:19
They wake up. They
8:21
are in a bathtub filled
8:24
with ice and
8:26
there's a note. And a phone
8:28
because this story predates cell phones.
8:31
There's a phone beside them and a note
8:33
and it says call 911. Do
8:36
not get out of the tub. The
8:39
person calls 911, people
8:42
show up, EMTs, first
8:44
responders, and they realize
8:46
there has been a surgical procedure done on
8:48
this person and they have taken the person's
8:50
kidney. Now, I
8:52
searched far and wide to
8:55
find out if this had any truth
8:57
to it and couldn't find any. But
9:00
the cautionary tale is
9:02
that it is never
9:05
wise to go home with someone you've never
9:07
met to a hotel room. Don't
9:10
do that. Cautionary tales.
9:14
Tales that encourage
9:16
and inspire stories
9:18
that make us want to go
9:20
farther, dream bigger, believe
9:23
more. The Olympic stories, they
9:25
were beautiful. The stories of
9:27
Simone Biles overcoming
9:30
all that she overcame in the 2020
9:32
Olympics to come back in 24
9:35
and win, win,
9:37
and win. Story
9:40
after story. They
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move the hearts of people. How
9:46
do you tell the story? that
9:49
makes people want to lean in and
9:51
listen. That's the whole point
9:53
of this podcast. It is
9:56
helping you tell the stories
9:58
that make people want to care. Stories
10:01
that they will remember 31 years from
10:03
now. Stories that move their heart to
10:05
action. Stories that make them
10:07
believe they can run
10:10
faster, jump higher, achieve
10:12
more, and be more than
10:15
they ever dreamed or imagined.
10:18
That's the power of stories.
10:22
Our world is full of stories.
10:25
The Bible is full of stories.
10:27
We tell our children's stories
10:29
at night. Once
10:31
upon a time, there was.
10:35
You fill in the blank. So my
10:37
question to you is what
10:39
is your story and
10:41
how are you telling it? Are
10:44
you encouraging people with it? Are
10:46
you inspiring people with it? Are
10:49
you pushing people
10:51
beyond to believe
10:53
that they can do
10:55
more than they ever thought
10:58
or imagined? Until
11:00
next week, keep telling those stories,
11:03
keep believing, and I
11:05
look forward to seeing you back here
11:07
next week. Have a good one. Bye
11:10
for now.
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